On The Up And Up is an internet slang term that describes something that is genuine, honest, or legitimate. It implies that there are no hidden motives or secrets associated with the subject being discussed.
Examples:
1. I found a website that sells discounted electronics, but I’m not sure if it’s on the up and up. I’ll have to do some research and read reviews before making a purchase.
2. My friend recommended a new restaurant that has just opened in town, and she assured me that the food and service are on the up and up. I’m excited to try it out!
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