Wind Up

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The termwind upin internet slang means to intentionally provoke or irritate someone online for amusement or to get a reaction out of them. It involves creating or sharing content that is likely to frustrate or annoy others.

Examples:

1. Person A: Did you see that new video game review?
Person B: Yeah, it’s so bad! Im going to wind up the fanboys by saying it’s the best game ever.

2. Person A: I can’t believe how much I love pineapple on pizza!
Person B: Haha, that’s controversial. I think I’ll wind up pizza traditionalists by saying pineapple ruins it.

Synonyms:
trolling, baiting, provocation, instigation
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