Influencer

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An influencer is someone on the internet who has a specific number of followers and a high level of engagement. They have the power to influence the opinions, behaviors, and purchasing decisions of their followers.

Examples:
1. Sarah is a fashion influencer on Instagram. She regularly shares her outfit of the day and recommends different brands to her followers. Many people trust her suggestions and often buy the clothes she promotes.

2. John is a tech influencer on YouTube. He reviews new gadgets and shares his honest opinions. His followers rely on his recommendations before buying any technology-related product.

Synonyms:
popularizer, trendsetter, taste-maker, trailblazer, opinion leader, authority
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