Unscrupulous

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Unscrupulous means behaving dishonestly or without moral principles.

Examples:

1. In online gaming, some players may resort to unscrupulous tactics to gain an unfair advantage over their opponents, such as hacking or using cheats.
2. Social media influencers who promote counterfeit products or engage in deceptive advertising practices are considered unscrupulous, as they prioritize their own financial gain over the trust of their followers.

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